Businesses love to create their own space where they can plan their strategy, setting up or designing their shops, and how to sustain existing customers as well as attract new ones to their shop. It may be an intricate process to set up your WeChat shop, but it will be easy when taking help from a third party.
Steps to set up a WeChat shop
The first step is opening an official WeChat account, and the setup procedure can vary if you are a foreign or local investor. When setting up your shop, some user experience research is essential for understanding the local market's needs. Collecting insights into the audience, such as their activities and the information, helps you design and develop the shop. You can sell more items in WeChat shops when images are used, not text because some thoughts and ideas are better translated by using pictures.
Your WeChat shop should be integrated with the WeChat payment system for receiving payment. Cross - border transactions can be done through WeChat. Payment within the app is just a click away, and the platform can handle overseas transfers and currency conversion. Foreign businesses can use their cross-border payment gateway for offline and online sales. Upload your inventory for the catalog of products and set up target times throughout the year to offer special discounts or add new inventory for your customers.
WeChat community
When you have completed the above steps, it is vital in creating a new community or be added to a reputed community that coincides with your shop. Having a WeChat public account that works with your WeChat shop will help in developing the community of followers and customers. It is essential to make your customers feel the platform is more than shopping where you can interact with other buyers about various products, which helps establish your brand loyalty.
You can also put relevant content like news or promotions that urges your new and existing customer base to check out what you can offer in your shop. For attracting new followers, you can offer giveaways, discounts, and coupons. The design of the shop should reflect the quality and personality of the brand. Make your platform ( https://adstochina.westwin.com/who_we_are/index.shtml ) attractive and can be easily navigable. Hire an expert who can help you select designs and content to keep your followers' interest.