And, to become excelsior in your SMM endeavor in China, take the great opportunity to participate in the China entrepreneur forum in London ( https://planchina.co.uk/China-Entrepreneur-Forum-London ) and gain great insights about Chinese social media marketing platforms, developing statistical data and marketing techniques to be followed from through speakers presented by successful Chinese entrepreneurs and specialized personalities.
Before the potential marketers, especially SMEs from the West, kick-start their social promotional endeavor in China, get stumbled, as they find there is no trace of Facebook, Twitter, or Instagram (being banned With the implementation of the ‘Great Firewall of China’ by the Chinese Government)in China. That is why, we suggest you to custom your entire marketing thought and strategy according to the market setting, language, and buyer’s behavior in China beforehand than you enter in its oceanic social media market. So…what to do! Well, nothing to worry about! Your well-known social sites are simply replaced there with more potent and extremely potential two social pillars WeChat and Weibo and they’re quite well-equipped to continue the relay-race and in a faster way. Yes…apart from these two…there’re several social sites of average category. But, rather than choosing a regular one, if you’re interested to focus on the market to come upon as a centerpiece, you should always stride with the ‘Best’. Remember well, just like Baidu, without being with at least one of these platforms, your business can hardly get acknowledged by the audience in China.
Social Market Potential
As you analyze the market prospective of Chinese social media sites, you need to consider the great appealing features and their market scopes. WeChat has been outfitted with an array of attractive features such as sending the text, voice messages, play games, hire a taxi, book tickets, videos apart from the scope of online shopping as well as paying digitally via wallet and so on.
Similarly, while functioning similar to Twitter in the West, Weibo has been a greatly cherished microblogging site that enables you to send posts containing 140 characters where you can also upload photos, videos as well as links making it highly presentable. From the viewpoints of potential marketers ( https://planchina.co.uk/news/ ), WeChat has been engineered with productive advertising options enabling you to post text messages, contents, videos, audio and to count the increasing amount of users drive in your social site. Also, make the best utilization of the most suitable advertising tools for Weibo and enjoy faster market success. Remarkably, while Wechat is having 620 million users, it’s Weibo that enjoys more than 540 million social enthusiasts.
Globally Largest Mobile Community
During the last couple of years, the Chinese community has gone mobile while accounting for more than 2.1 billion mobile subscribers, which makes it again 2½ times more fertile than the United States. With its mobile omnipresence, China is distinguished as the globally largest mobile nation. Most consumers in China spend extended hours with their smartphones to interact with their friends and associates, enjoy shopping ranging from their household necessities to various merchandise, and opt for services that help them keep the needed pace with their fast everyday life.
As per the market research data in 2016, an enormous 68% digital shopping was done in China via smartphones equating to $470.3 billion smartphone-based sales. There is no denying, the mobile market possibility is not only healthy but quite promising in the coming years, with the accumulation of more smartphone users as well. Thus, it has been significant for companies coming from the west to hire numbers of digital marketing agencies to get their mobile-friendly web and social media sites mobile-friendly in China. To know more about various aspects concerning social media marketing in China, take part China Entrepreneur forum in London, and listen to the experts.